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Digital Marketing

Digital Marketing

  • As our regular clients understand, our passion for what we do shows through on each assignment; having the opportunity to work together to make a positive difference is what drives us.

    Therefore we are producing a music track to promote some of our services and brand in a different way, to complement our existing digital marketing.

    It's coming soon... watch this space!

    #PositiveDifference

  • Both Kerwin Blackburn and Lee Casey attended a talk organised by Chadwicks Ltd on Tuesday 18 July at the University of East Anglia's Enterprise Centre, about 'How Millennials are Reshaping our World'.

    The talk covered long-term socio-economic trends and their implications for both businesses and investors and the effects of population change on global labour markets. It also highlighted how Millennials, born between 1980 and 2000, have shifting priorities that require businesses to adapt their products and services.

    The session provided interesting insights into what businesses need to prioritise in order to increase productivity and keep up in the rapidly growing knowledge economy. The three main avenues stressed upon were the importance of education, constructive technology and urbanisation.

    The changing expectations of so called 'Digital Natives' were also discussed, as it is known that Millennials now value interactive and user-friendly digital environments, reflecting the value of having a bespoke US2U Consulting-produced Commercial Video.

    If you would like US2U Consulting to produce your organisation's promotional video tailored to your needs and objectives, or would benefit from our assistance with your business planning, please contact This email address is being protected from spambots. You need JavaScript enabled to view it..

  • Kerwin Blackburn attended the launch of Enterprise Nation's Go and Grow Online 4.0 campaign at The Shard on Wednesday 11 October.

    The campaign, now into its fourth year, aims to work with small businesses across the UK - only 50% of which have a website - to build their online presence and ensure they are capitalising on the digital opportunities available to them.

    The event also included a talk from Printing.com founder Tony Rafferty about the rise of his company from idea to the stock market and his key tips for growing a business.

    The event was a great opportunity to learn more about the steps businesses could and should be taking when it comes to building a digital presence.

    US2U Consulting can enhance your digital strategy with a tailored, dynamic promotional video! Please This email address is being protected from spambots. You need JavaScript enabled to view it. to find out more.

  • US2U Consulting's Kerwin Blackburn attended a seminar on Wednesday 11 October at King's College London (where he is currently studying for a Master's degree) on the topic of Olfactory Marketing, hosted by the university's Business School.

    Olfaction is a sensory reaction that forms the sense of smell, and the seminar explored how companies may integrate this into the marketing of their products. Key to this discussion, however, was whether olfactory marketing is possible in the absence of any real scent - can imagery and branding 'trick' us into associating a product with a scent?

    If so, evidence suggests that this can have a positive effect on product perceptions - assuming the scent is a pleasant one!

    The seminar also touched upon the importance of ensuring relevant links between product and imagery, as well as the significance of this technique in the continuing digital revolution.

    Were we using olfactory marketing (without even realising it!) with our 'I Wanna Be Orange' poster from 2016?

    To find out how US2U Consulting can work with you to ensure you are getting the most from your digital strategy, visit Our Services or This email address is being protected from spambots. You need JavaScript enabled to view it..