This email address is being protected from spambots. You need JavaScript enabled to view it.
01603 716852

tailor-made solutions...inspirational...integrity...responsive customer service...strong relationships...encouraging diversity...understanding client needs

Strategy

Strategy

  • It was back in 2009 that US2U Consulting began working with ABC Taxis in Norwich. In those days ABC Taxis had 60 cars and drivers and was looking to grow and develop the service it was delivering to Norwich and the surrounding areas.

    We started by working with the Directors to develop the company vision which is "To be the best, most professional taxi service in Norfolk, delivering an excellent customer service experience by attracting the best drivers and staff. This will make ABC Taxis the preferred choice for customers and third parties."

    Each year since then we have worked to support ABC Taxis by working on strategic, tactical and operational projects. These have included business planning, marketing support, corporate films, recruitment and HR policies and processes. "These days we have over 200 cars and drivers and offices with great staff in Norwich and Broadland. It has been tremendous to work with Rachel and her team to make a sustainable, positive difference to our company" said Simon Callender, Financial Director, ABC Taxis Ltd.

  • Seven months since Rachel Blackburn launched the Women In Norwich initiative to encourage more women to develop their business to address the gender imbalance, she delivered a two hour masterclass for the group, focusing on Producing a Robust Business Plan. The event was sponsored by No 8, Thorpe Road who kindly let the group use their excellent facilities to deliver the session. The reputation of the group has spread and one person travelled up from Chelmsford to participate.

    "It is great to see the group continuing to provide supportive monthly sessions for the community. And we have been able to continue with our vision of making the sessions free to attend to void that barrier to entry." said Rachel.

    Each person was encouraged to produce or update their own business plan and the feedback has been very positive:

    "Thank you so much for a fantastic evening! It was a real pleasure to listen to you - a fascinating insight into your busy world and great Master Class."

    "Thanks very much for yesterday evening, it was a really inspiring session and great to be part of the group for the evening too."

    "Thank you for the warm welcome last night and a fantastic, very informative and thought-provoking evening."

    To see the slides Rachel used for the event click here.

    If you would like to get further advice for developing your business please contact This email address is being protected from spambots. You need JavaScript enabled to view it..